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NMCO Celebrates International Women’s Day in a New Decade

International Women’s Day falls on March 8th, which is a day dedicated to honoring the achievements of women.  As a company that celebrates diversity and equality, especially in the workplace, NMCO wanted to help celebrate local women, specifically artists, in our community.

Last year we celebrated women entrepreneurs and businesswomen who were promoting and building our community.

For Women’s day 2020, the NMCO team dreamed up a bright vivid desert-scape. With strategic hand-painted background, dramatic lighting, and modern composition we achieved a photo project that is alive with colorful southwestern drama.

We were proud to partner up with Cruces Creatives (ran by artist Lea Wiserguy), who had a wonderful photo-lab that was the perfect spot for our shoot.   NMCO creatives also collaborated with expert Make-up artist, Anahy Nuñez of Atom Bomb Studio and stylist June Robinson. With their partnerships and creativity, we transformed these artists and the Cruces Creatives photo studio into an actual neon desert.  As a bonus, we even created a multi-media gif of each portrait that can be viewed on our Instagram. Make sure you pop over there to view.

Las Cruces is a city rich in art and culture, with many women helping build the industry. It wasn’t an easy task to pick 5 artists on our own so we opened up to public nomination. Get to know these women, their respective businesses and art.

And our 2020 Women's Day photo project subjects are:

Trisha McCaul

- Herbalist, Writer, and Botanical Perfumer

Trisha is the founder and owner of Mother McCaul’s Organic Herbal Body Care, and co-owner of The Mandrake Fine Art & Botanica (a gallery, and botanica located in the historic Mesquite district).

“I am very passionate about women’s equality and the continued headway in generational equity. Through my genealogy research, I have seen countless generations of women before us who had little choice in their life paths, which were often dictated to them through societal expectations. We have made some headway, but there is still a long way to go before women from all backgrounds face a future grounded in equity, whether that’s in pay, access to healthcare and education, shared domestic work, freedom from assault and violence, and freedom of choice in life paths.”

I had so much fun at the shoot, and feel really honored to be included in a group of such diverse and artistic women and to also work with such an amazingly talented group of creatives who organized and executed it. It really pushed me outside of my comfort zone and I had such a blast.

You can follow Trisha on Facebook and Instagram on either “The Mandrake Fine Art & Botanica” or “Mother McCaul’s Organic Herbal Body Care”.

Katy Stuckel

- Earthling

Katy was born in Los Angeles but immediately set down roots in the borderlands of the Southwest.

As a young adult, I investigated other geographical areas of the United States but have always been drawn home to the Southwest. I have lived in Las Cruces since 1994. I returned to school and earned a Bachelor’s Degree in Fine Art with an emphasis on painting and drawing and went on to earn a Masters in Studio Art exploring assemblage and sculpture at New Mexico State University (2016). I am currently employed at a Guardian Agency and as an art instructor at the City of Las Cruces Art Museum where I teach printmaking, drawing, and watercolor.

To celebrate Women’s day is to understand and celebrate the progress women have gained over generations, and to appreciate the continued sacrifices made to achieve equality.

Generational equality as I understand it means that women still struggle to maintain and progress toward equality. The progress made has been hard-won; many obstacles remain unchanged in law and culture, women and girls remain in danger of violence at home and away, they work more while earning less, have fewer choices, and face the threat of a rollback of the progress women have achieved.

I am more of an introvert and not used to being the center of attention so the shoot was a little out of my comfort zone. The staff and artist put me at ease and the shoot made me feel very special! I was surprised to be asked. The experience was quite enchanting.

You can follow Katy on Instagram at @katy2ndstudio

Raquel Madrigal

- Artist

Raquel Madrigal is an Artist currently residing in Las Cruces, NM. She acquired a BFA at New Mexico State University in Studio Art where she made work about queerness and identity. Her art practice includes performance, sculpture, painting and digital work such as graphic design, photography, and videography.

I’ve lived a life unaware of the choices and rights a woman has in our world. For many years, I believed in the restrictions told to me by others, never crossing invisible lines that were drawn by destructive ideas. This is why it is important to spread the knowledge of Woman’s Rights and empower women of all generations. I was only able to grow and become independent from sexist ideas/restraints when other women believed in me, pushed me and lived by example. Now, we could only imagine a future that is female empowered, that values our grandmothers, mothers, sisters, and ourselves.

This shoot was one of the most professional and exciting shoots I’ve ever done! There were very talented artists to work with that made the space welcoming and full of creativity. Everybody was coming up with spontaneous ideas that I just ran with. Beyond the fun, everybody gave 100%, never taking anything less than the best. I really hope to work with them again.

You can follow Raquel on Instagram at @raquelvmadrigal or visit her website. Links below.

Mattie Kanard

- Teacher and Life Artist

Whether it is photography, poetry, painting, collage, interiors, or assemblage, I am always looking for the connections between art and the everyday.  I believe art is a space where spirit speaks, and inviting that voice into our daily lives is transformative.

Women’s Day is about honoring the generations of bold women who have crafted and lived their own versions of womanhood. It is about committing to be an engaged member of a sisterhood actively working to dismantle unjust systems and transform them so that our world looks and feels more just for all women. Whether it is through art, politics, our professions, or just by living our truths and values, women are changing the trajectory of American culture.

Equality springs from truly seeing and honoring each other, and many women and girls are often unseen, underrepresented, or boxed into limiting roles or stereotypes. Equality depends on justice, and the work of justice depends on women and girls of all ages, backgrounds, and races working together to share our personal stories while collectively building our shared futures.

This photoshoot pushed me into a creative space that was new and a little uncomfortable. It invited me to play with femininity in ways I’m not used to, but I was inspired and mesmerized by the beauty and strength I saw in the other participants. The NMCO team was such a great example of how female energy and leadership are warm, powerful, and supportive. If I took anything away from this experience, it is that we need more of that in our world.

You can follow Mattie on Instagram at @newmexmattie or visit her website. Links below.

A. Billi Free

- DJ and Beat Producer

A. Billi Free is a Midwest-raised, Southwest-based vocalist, DJ and beat producer whose sound is rooted in an eclectic blend of Hip Hop, soul and electronica.  Her newest album, I LUMA, is out now on the Tokyo Dawn Records label.  

This Women’s Day and Women’s History Month has me researching the culture and structures of matriarchal societies of the past and those few that currently exist (the Mosuo of China, the village of Umoja Uaso in Kenya, etc). To me, the existence of these societies means that there may have once been a more stable balance of masculine and feminine energy on a larger scale.

It was heartening to be surrounded by such talented and powerful creatives, observing them in the midst of their work and becoming a part of their vision.

You can follow Mattie on Instagram at @newmexmattie or visit her website. Links below.

The Crew

Creative Director/Art Director:
Christina Ballew

Art Director:
Dana Apadaca

Producer:
Tori Segura

Photographer:
Ralph Diaz

Makeup Artist:
Anahy Nuñez

Stylist:
June Robinson

Animator:
Carlos Arreola

Special Thanks to:

Cruces Creatives, for lending their incredible photostudio for the shoot. This is a wonderful location for any video or photo project. Go to crucescreatives.org to book for a day or to use as needed with a membership!

Main Street Vintage Mercado & Toucan Market grocery store. They kept our models happy and fed.

Main Street Vintage Mercado is located downtown and offers a variety of palates, sandwiches and coffee. You can also find the Toucan Market near NMSU in the Pan Am Plaza.

International Women’s Day falls on March 8th, which is a day dedicated to honoring the achievements of women.  As a company that celebrates diversity and equality, especially in the workplace, NMCO wanted to help celebrate local women, specifically artists, in our community.

Last year we celebrated women entrepreneurs and businesswomen who were promoting and building our community.

For Women’s day 2020, the NMCO team dreamed up a bright vivid desert-scape. With strategic hand-painted background, dramatic lighting, and modern composition we achieved a photo project that is alive with colorful southwestern drama.

We were proud to partner up with Cruces Creatives (ran by artist Lea Wiserguy), who had a wonderful photo-lab that was the perfect spot for our shoot.   NMCO creatives also collaborated with expert Make-up artist, Anahy Nuñez of Atom Bomb Studio and stylist June Robinson. With their partnerships and creativity, we transformed these artists and the Cruces Creatives photo studio into an actual neon desert.  As a bonus, we even created a multi-media gif of each portrait that can be viewed on our Instagram. Make sure you pop over there to view.

Las Cruces is a city rich in art and culture, with many women helping build the industry. It wasn’t an easy task to pick 5 artists on our own so we opened up to public nomination. Get to know these women, their respective businesses and art.

And our 2020 Women’s Day photo project subjects are:

Trisha McCaul

– herbalist, writer, and botanical perfumer.

Trisha is the founder and owner of Mother McCaul’s Organic Herbal Body Care, and co-owner of The Mandrake Fine Art & Botanica (a gallery, and botanica located in the historic Mesquite district).

“I am very passionate about women’s equality and the continued headway in generational equity. Through my genealogy research, I have seen countless generations of women before us who had little choice in their life paths, which were often dictated to them through societal expectations. We have made some headway, but there is still a long way to go before women from all backgrounds face a future grounded in equity, whether that’s in pay, access to healthcare and education, shared domestic work, freedom from assault and violence, and freedom of choice in life paths.”

I had so much fun at the shoot, and feel really honored to be included in a group of such diverse and artistic women and to also work with such an amazingly talented group of creatives who organized and executed it. It really pushed me outside of my comfort zone and I had such a blast.

You can follow Trisha on Facebook and Instagram on either “The Mandrake Fine Art & Botanica” or “Mother McCaul’s Organic Herbal Body Care”.

The Mandrake Fine Art & Botanica

The Mandrake Fine Art & Botanica

Mother McCaul’s

Mother McCaul’s

Katy Stuckel-Earthling

Katy was born in Los Angeles but immediately set down roots in the borderlands of the Southwest.

As a young adult, I investigated other geographical areas of the United States but have always been drawn home to the Southwest. I have lived in Las Cruces since 1994. I returned to school and earned a Bachelor’s Degree in Fine Art with an emphasis on painting and drawing and went on to earn a Masters in Studio Art exploring assemblage and sculpture at New Mexico State University (2016). I am currently employed at a Guardian Agency and as an art instructor at the City of Las Cruces Art Museum where I teach printmaking, drawing, and watercolor.

To celebrate Women’s day is to understand and celebrate the progress women have gained over generations, and to appreciate the continued sacrifices made to achieve equality.

Generational equality as I understand it means that women still struggle to maintain and progress toward equality. The progress made has been hard-won; many obstacles remain unchanged in law and culture, women and girls remain in danger of violence at home and away, they work more while earning less, have fewer choices, and face the threat of a rollback of the progress women have achieved.

I am more of an introvert and not used to being the center of attention so the shoot was a little out of my comfort zone. The staff and artist put me at ease and the shoot made me feel very special! I was surprised to be asked. The experience was quite enchanting.

You can follow Katy on Instagram at @katy2ndstudio.

Katy 2nd Studio

Raquel Madrigal- Artist

Raquel Madrigal is an Artist currently residing in Las Cruces, NM. She acquired a BFA at New Mexico State University in Studio Art where she made work about queerness and identity. Her art practice includes performance, sculpture, painting and digital work such as graphic design, photography, and videography.

I’ve lived a life unaware of the choices and rights a woman has in our world. For many years, I believed in the restrictions told to me by others, never crossing invisible lines that were drawn by destructive ideas. This is why it is important to spread the knowledge of Woman’s Rights and empower women of all generations. I was only able to grow and become independent from sexist ideas/restraints when other women believed in me, pushed me and lived by example. Now, we could only imagine a future that is female empowered, that values our grandmothers, mothers, sisters, and ourselves.

This shoot was one of the most professional and exciting shoots I’ve ever done! There were very talented artists to work with that made the space welcoming and full of creativity. Everybody was coming up with spontaneous ideas that I just ran with. Beyond the fun, everybody gave 100%, never taking anything less than the best. I really hope to work with them again.

You can follow Raquel on Instagram at @raquelvmadrigal or visit her website. Links below.

Raquel V Madrigal

Raquel V Madrigal

Mattie Kannard

-Teacher and Life Artist

Whether it is photography, poetry, painting, collage, interiors, or assemblage, I am always looking for the connections between art and the everyday.  I believe art is a space where spirit speaks, and inviting that voice into our daily lives is transformative.

Women’s Day is about honoring the generations of bold women who have crafted and lived their own versions of womanhood.  It is about committing to be an engaged member of a sisterhood actively working to dismantle unjust systems and transform them so that our world looks and feels more just for all women.  Whether it is through art, politics, our professions, or just by living our truths and values, women are changing the trajectory of American culture.

Equality springs from truly seeing and honoring each other, and many women and girls are often unseen, underrepresented, or boxed into limiting roles or stereotypes.  Equality depends on justice, and the work of justice depends on women and girls of all ages, backgrounds, and races working together to share our personal stories while collectively building our shared futures.

This photoshoot pushed me into a creative space that was new and a little uncomfortable.  It invited me to play with femininity in ways I’m not used to, but I was inspired and mesmerized by the beauty and strength I saw in the other participants. The NMCO team was such a great example of how female energy and leadership are warm, powerful, and supportive.  If I took anything away from this experience, it is that we need more of that in our world.

You can follow Mattie on Instagram at @newmexmattie or visit her website. Links below.

NewMexMattie

Mattie Kannard

A. Billi Free

-Dj and Beat Producer

Billi Free is a Midwest-raised, Southwest-based vocalist, DJ and beat producer whose sound is rooted in an eclectic blend of Hip Hop, soul and electronica.  Her newest album, I LUMA, is out now on the Tokyo Dawn Records label.

This Women’s Day and Women’s History Month has me researching the culture and structures of matriarchal societies of the past and those few that currently exist (the Mosuo of China, the village of Umoja Uaso in Kenya, etc).  To me, the existence of these societies means that there may have once been a more stable balance of masculine and feminine energy on a larger scale.

It was heartening to be surrounded by such talented and powerful creatives, observing them in the midst of their work and becoming a part of their vision.

For a full list of sites & Social Media where you can follow A. Billi Free, take a look at Billi’s linktree page.

Linktr.ee/ABilliFree

The Crew

Creative Director/Art Director:
Christina Ballew

Art Director:
Dana Apadaca

Producer:
Tori Segura

Photographer:
Ralph Diaz

Makeup Artist:
Anahy Nuñez

Stylist:
June Robinson

Animator:
Carlos Arreola

Special Thanks to:

Cruces Creatives, for lending their incredible photostudio for the shoot. This is a wonderful location for any video or photo project. Go to crucescreatives.org to book for a day or to use as needed with a membership!

Main Street Vintage Mercado & Toucan Market grocery store. They kept our models happy and fed.

Main Street Vintage Mercado is located downtown and offers a variety of palates, sandwiches and coffee. You can also find the Toucan Market near NMSU in the Pan Am Plaza.





NMCO Studio member, Kahlo

Kahlo

Door Greeter & Cookie Eater

Kahlo is our gentle, friendly, office pup! He loves his belly rubbed, sniffing absolutely everything, and hasn’t found a treat he wouldn’t eat! Be sure to say hi, he loves the attention!

NMCO Studio member, Kelsey

Kelsey Gentile

Web Specialist

Once those websites are complete, Kelsey is our web maintenance manager. From regular updates, security checks, and content updates, Kelsey keeps our websites running smoothly, secure, and in tip-top shape.

NMCO Studio member, Annakat

Anna Kat Hollis

Senior Web Developer

Anna Kat is the driving force behind NMCO’s web development endeavors. With a sharp intellect, unwavering efficiency, and a keen eye for goals, she is the go-to expert for crafting everything from sleek landing pages to nationally acclaimed e-commerce sites. Anna Kat not only serves as your trusted web developer guide but also, if you look closely, you’ll notice she’s always impeccably color-coordinated with NMCO’s brand – a true testament to her attention to detail and commitment to the company’s image.

Zac Wittstruck

Animator

If you’re needing quality animation, Zac is your guy! Motion graphics, custom character rigging, and 2D animation are some of Zac’s specialties. Zac always wears a smile and is truly one of the nicest people you’ll meet. When Zac isn’t whipping out great animations, he plays bass guitar for a local jazz band! What a cool cat!

NMCO Studio member, Arron

Aaron Walterscheid

Video Specialist & Cinematographer

Meet Aaron, NMCO’s “Silent Assassin.” Despite his quiet demeanor, Aaron is an absolute powerhouse when it comes to videography, editing, color grading, drone operation, lighting, and crafting unforgettable cinematic experiences. His remarkable talent and expertise shine brightly, leaving an indelible mark on every project he touches.

NMCO Studio member, Sam

Sam Palm

Video Specialist & Photographer

Meet Sam, our resident photographer extraordinaire, who effortlessly transitions into the roles of Director of Photography, editor, color specialist, and an all-around Jack-of-all-trades. With an innate talent for capturing picture-perfect moments, Sam’s versatility knows no bounds. Beyond the camera, you’ll find him cruising the Southwest, embracing life to the fullest. Oh, and did we mention he boasts a head of truly great hair? 

NMCO Studio member, Ralph

Ralph Diaz

Senior Video Specialist

Don’t confuse Ralph with Academy Award-winning actor Johnny Depp. Although there’s a close resemblance, Ralph is much more talented behind the camera. He’s done it all from VFX to animation, to producing, directing, and editing some of our most memorable productions. It also should come as no surprise that he’s mastered the technical and practical aspects of videography, giving him the nickname, “The Doctor.”

NMCO Studio member, Dana

Dana Apodaca

Senior Graphic Designer & Art Director

Dana’s journey with NMCO has been nothing short of impressive, starting as a design intern and progressing to become a designer who now plays a pivotal role in assisting with art direction. Her dedication keeps our graphics department on track and ensures our processes are efficient and business-ready. Dana’s knack for creating identity systems has resulted in some of our most recognized work. And, if you’re fortunate enough to listen in, she’s consistently voted the best playlist in the studio.

NMCO Studio member

Dawn Franco

Studio Manager

With a background in journalism, file archival and organization, Dawn is our client onboarding extraordinaire. From contract preparation, to project management, account direction, and reporting, Dawn stirs the pot for most productions, making sure it’s served hot and on time.

NMCO Studio Co founder, Lucky

Lucky Gonzalez

Founder & Chief Executive Officer

When you have a wealth of creative content, you need someone like Lucky with 18 years of business experience to guide you on where to put it. He’s our media placement guru, with the expertise and know-how to maximize your impact. Whether it’s digital banner ads or broadcast TV, Lucky can take any budget and transform it into impressions and conversions. He’s dedicated to finding solutions for your unique challenges, making him an invaluable asset to our team.

NMCO Studio member, Tina

Christina Ballew

Founder & Chief Creative Officer

Tina, as a co-founder of NMCO, has been on a relentless mission to redefine creative services in the southwest. Building a creative studio from the ground up was a formidable challenge, but her vision and determination have transformed NMCO into a beacon of professionalism and innovation, known for its people-centric approach and out-of-the-box thinking. While she’s taken on nearly every role in the studio, Tina’s next ambition is nothing short of global. She’s poised to take on the world with her creative endeavors.