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NMCO Lights Ziemba’s Tree

‘Twas fall season before Christmas when NMCO set up lights, production was stirring, quiet on set. The cameras were rolling, music filled the air, for a video release with snow in the air. 

Sam Palm, NMCO video specialist and the shoot’s director was reviewing the shot list while ornaments were being hung, not on a tree, but on René Kladzyk, also known as indie and experimental artist Ziemba.

A Living Decoration

Dressed head to toe as a living, singing Christmas tree NMCO and Ziemba, for their second music video collaboration,  mimicked a style reminiscent of vintage holiday films to bring the stage within a snow globe to life. 

“My initial idea for the video was for a different song, ‘Only Lonely Christmas’, which is a more melancholy song about loss and grieving during the holidays. I had thought that the video would be me as a Christmas tree being un-decorated after Christmas. Taking the ornaments off the tree always feels a little sad, and I thought it’d be appropriately melancholy and a little surreal,” said Kladzyk.  As things progressed during initial production meetings, Kladzyk opted for the “I’ll Be Home for Christmas” track. To fit the more uplifting tone, NMCO Creative Director and Producer, Tina Ballew, suggested dressing the tree up instead of down to fit the new direction. 

“I’ll Be Home for Christmas” features Ziemba, who was also the co-director, exploring the commitment to continue to find the magic of Christmas and the holidays in the face of loss her recent album, Unsubtle Magic explores. Alongside NMCO, a dash of the kitsch aesthetic, tinsel, bright lights and animation created the twinkling scenes to restore the emotional balance for the album release and spark the nostalgia of Christmas. As featured in the video Ziemba states “I’ll be home for Christmas, wherever home may be,” evoking the effort to continue forward and reclaim cheer despite lingering uncertainty regarding the definitions of family and home.

“I think the video is hilarious and I love it. It has an overall irreverent tone that I often go for in music videos, and I feel really good about a lot of the editing decisions we made,” said Kladzyk.

NMCO Video Specialist, Ralph Diaz, who worked on effects and editing shared, “There was some initial direction about where we wanted to go with the edit, but the further we got into the editing process, and with the collaboration of René (Ziemba), we really leaned into the retro aesthetics that I think Ziemba’s new album and artwork essentially adhere to, which was really fun.”

Restoring the Glee

NMCO videographers Ralph and Sam rigging the lazy Susan for Ziemba’s ‘I’ll Be Home for Chistmas” music video.

Whether it was the string of red and green lights, the falling of the snow or the gloved hands decorating the glowing beacon Ziemba portrayed, NMCO wanted to produce a music video that would be dreamy and whimsical. 

“Getting to help direct the production for ‘I’ll Be Home for Christmas’ was such a fun, collaborative opportunity with the talented visionary that is Ziemba,” said Palm. “We pulled inspiration for the visual style from a multitude of influences, mostly decades-past film and music videos, to create the beautifully campy aesthetic. Our whole team had a great time throughout the production and we can’t wait for the next chance to collaborate on another music video with Ziemba,” he said.  

With special thanks to Ziemba NMCO is proud to present “I’ll Be Home for Christmas,” for your enterainment and enjoyment in time for the holidays. Be sure to give Ziemba’s latest album, Unsubtle Magic a listen and follow NMCO for more music videos.


Christina (Tina) Ballew

Sam Palm

Ralph Diaz
Editor and FX

Aaron Walterscheid
Camera and Lighting

 Rene Kladzyk
 Co-director, Art
 and  Styling

 Dana Apodaca
Dawn Franco   
 Hand models

NMCO Studio member, Kahlo


Door Greeter & Cookie Eater

Kahlo is our gentle, friendly, office pup! He loves his belly rubbed, sniffing absolutely everything, and hasn’t found a treat he wouldn’t eat! Be sure to say hi, he loves the attention!

NMCO Studio member, Kelsey

Kelsey Gentile

Web Specialist

Once those websites are complete, Kelsey is our web maintenance manager. From regular updates, security checks, and content updates, Kelsey keeps our websites running smoothly, secure, and in tip-top shape.

NMCO Studio member, Annakat

Anna Kat Hollis

Senior Web Developer

Anna Kat is the driving force behind NMCO’s web development endeavors. With a sharp intellect, unwavering efficiency, and a keen eye for goals, she is the go-to expert for crafting everything from sleek landing pages to nationally acclaimed e-commerce sites. Anna Kat not only serves as your trusted web developer guide but also, if you look closely, you’ll notice she’s always impeccably color-coordinated with NMCO’s brand – a true testament to her attention to detail and commitment to the company’s image.

Zac Wittstruck


If you’re needing quality animation, Zac is your guy! Motion graphics, custom character rigging, and 2D animation are some of Zac’s specialties. Zac always wears a smile and is truly one of the nicest people you’ll meet. When Zac isn’t whipping out great animations, he plays bass guitar for a local jazz band! What a cool cat!

NMCO Studio member, Arron

Aaron Walterscheid

Video Specialist & Cinematographer

Meet Aaron, NMCO’s “Silent Assassin.” Despite his quiet demeanor, Aaron is an absolute powerhouse when it comes to videography, editing, color grading, drone operation, lighting, and crafting unforgettable cinematic experiences. His remarkable talent and expertise shine brightly, leaving an indelible mark on every project he touches.

NMCO Studio member, Sam

Sam Palm

Video Specialist & Photographer

Meet Sam, our resident photographer extraordinaire, who effortlessly transitions into the roles of Director of Photography, editor, color specialist, and an all-around Jack-of-all-trades. With an innate talent for capturing picture-perfect moments, Sam’s versatility knows no bounds. Beyond the camera, you’ll find him cruising the Southwest, embracing life to the fullest. Oh, and did we mention he boasts a head of truly great hair? 

NMCO Studio member, Ralph

Ralph Diaz

Senior Video Specialist

Don’t confuse Ralph with Academy Award-winning actor Johnny Depp. Although there’s a close resemblance, Ralph is much more talented behind the camera. He’s done it all from VFX to animation, to producing, directing, and editing some of our most memorable productions. It also should come as no surprise that he’s mastered the technical and practical aspects of videography, giving him the nickname, “The Doctor.”

NMCO Studio member, Dana

Dana Apodaca

Senior Graphic Designer & Art Director

Dana’s journey with NMCO has been nothing short of impressive, starting as a design intern and progressing to become a designer who now plays a pivotal role in assisting with art direction. Her dedication keeps our graphics department on track and ensures our processes are efficient and business-ready. Dana’s knack for creating identity systems has resulted in some of our most recognized work. And, if you’re fortunate enough to listen in, she’s consistently voted the best playlist in the studio.

NMCO Studio member

Dawn Franco

Studio Manager

With a background in journalism, file archival and organization, Dawn is our client onboarding extraordinaire. From contract preparation, to project management, account direction, and reporting, Dawn stirs the pot for most productions, making sure it’s served hot and on time.

NMCO Studio Co founder, Lucky

Lucky Gonzalez

Founder & Chief Executive Officer

When you have a wealth of creative content, you need someone like Lucky with 18 years of business experience to guide you on where to put it. He’s our media placement guru, with the expertise and know-how to maximize your impact. Whether it’s digital banner ads or broadcast TV, Lucky can take any budget and transform it into impressions and conversions. He’s dedicated to finding solutions for your unique challenges, making him an invaluable asset to our team.

NMCO Studio member, Tina

Christina Ballew

Founder & Chief Creative Officer

Tina, as a co-founder of NMCO, has been on a relentless mission to redefine creative services in the southwest. Building a creative studio from the ground up was a formidable challenge, but her vision and determination have transformed NMCO into a beacon of professionalism and innovation, known for its people-centric approach and out-of-the-box thinking. While she’s taken on nearly every role in the studio, Tina’s next ambition is nothing short of global. She’s poised to take on the world with her creative endeavors.