NMCO would like to begin with an interview with founders, Lucky Gonzalez and Christina Ballew. Discover the challenges NMCO faced, the lessons we learned, and get a glimpse for how we plan to tackle the future in our 5 Year Anniversary Founder Video and our tips below.
As a budding creative studio, NMCO is celebrating its 5-year merger-versary and through our success (and many challenges and failures) we wanted to share 5 tips for running a successful creative studio and video production company in New Mexico.
1. Nurturing Community
NMCO didn’t come this far without our partners. Our community has been incredibly supportive and NMCO values those partnerships. NMCO collaborates with public art, ecologically and socially conscious entities that promote evolving our region with a positive influence. While we are working with national clients and always looking to expand, we will always know we couldn’t reach this success without mindfully building valuable relationships.
2. Inspiring Personal and Professional Growth
We are known for our professionalism, but behind the scenes, we are more than that. We know that our team is our most valuable asset, we know that before we are creatives, we are human. We encourage mindful and healthy lifestyles for optimal creativity and balance. Priority for a business to succeed is to take care of your team. We strive for excellence with team creative encouragement inside and outside the studio.
3. Getting Uncomfortable
NMCO has faced some challenges and unexpected roadblocks. We often find ourselves trying things for the first time and exploring the creative uncharted. It’s all part of breaking boundaries, pushing imagination, communicating an organization’s story or mission, and creating what it takes to accomplish outcomes. Dollars dropped in oil, we’re up for it. Poetry, quirky scripting, talking vegetables, edgy design, handling sensitive topics, we explore true potential and try to expand beyond the box. Pushing through discomfort and experimentation broadens your industry skills, makes you stronger and more adaptable, both for creativity and business.
Success doesn’t come without dedication. We don’t expect it to rain from the sky, NMCO promotes, NMCO works, we showcase our talents to the full extent. We want our connections to feel familiar with new collaborations. NMCO has created pro bono work to get seen. NMCO attended networking events, and as our studio grew, we curated internal passion projects for setting standards we strive for. We regularly exercise our creativity and expand our knowledge for new technology, trends and methods.
5. Adapting to Solutions
NMCO is always leading, we don’t fall to old traditions. We are a human-based studio with immense flexibility for strategic answers. We aren’t just creating content, we are finding ways to improve and optimize based on changes in the industry. We collaborated through remote work in pandemic circumstances, refined all our communications processes and expanded our talent and team. We are embracing our clients managing their internal content, while adapting collaborations to stay busy. We’re planning for a bigger studio, bigger packages and new ways to extend our creative reach.
There are five tips for improving business and expansion for a creative at any level. NMCO is still reaching distant corners of creative, stay tuned for more content and insight. We’d like to thank everyone who’s shared the journey with us so far, we’re looking forward to continuing growth and the future. For NMCO news, events and updates be sure to follow us on our social media pages.