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Blog header with Tori Segura

Say Hello to NMCO Media’s Senior Video Specialist and Photographer, Tori Segura

NMCO’s video specialist, photographer, and producer, Tori Segura, brings a level of energy and dedication to all of her projects. Film is one of her passions, and that passion is apparent in her work. Read more to find out the difference in commercial and film production and how she’s dying to work with a spaceman.

Q: What made you interested in pursuing Videography as a career?

Tori Segura (TS): Will Smith. Jk, but not really! Haha! Film has become such a great passion of mine and it all started with an episode of Fresh Prince of Bellaire! Now, I’m proud to be a videographer for NMCO and I love to see myself grow stronger every day.

Q: How does commercial videography differ from other videography?

TS: Going out to film different project ideas and commercials for various clients is always fun for me. You meet these clients that need you to understand them and their vision and give them comfort in knowing they are getting the work they’ve asked for. The best way I can describe it is as if they build the frame to a puzzle and us creatives get to surprise them with the rest of the puzzle pieces put together neatly inside!

Q: How do you think social media is changing video?

TS: I think social media has changed the game for commercial and marketing, but it’s great that anyone these days can film anything they want and share it with the world. I probably wouldn’t have traveled as much as I have if not for people who have shared their own experiences, but not everyone knows how to attract the correct target audience. That’s where we come in! Your friendly neighborhood creative agency to the rescue!

Q: What do you love about working at a creative agency such as NMCO?

TS: I love the chances we get sometimes when a client trusts us enough to take care of their business. We’re smart people and we care about your money just as much as you care about our quality skills. I do also love though when a client has an amazing project idea! Then, I’m just so excited to get started on it and have them watch it come to life.

Q: Top 3 favorite movies?

TS: Too difficult! I’ll choose from my 2019 top fav list!

  • – Parasite: Love me a good production set with attention to color scheme and safety!
  • – Joker: Those dance moves!
  • -The Irishman: I don’t care what anyone says, I thought the length of that masterpiece was a perf amount of time!

Q: What’s your approach to video production at NMCO?

TS: Organization is key. Before we even begin to film, we need to prep for everything! I am just one woman, so my team is my strength and together, we go down the checklist of what needs to get done until we’re finally ready for the shoot date. We always make sure to shoot enough coverage to help us out later on in post, while still considering the quality of the cinematography.

Q: What’s on your Videography bucket list?

TS: You know, I’ve always loved SciFi and fantasy films, so if one of ya’ll could hurry up and hit us up for some fun little spacemen commercials or something, that’d be great! Scifi and fantasy stories are such underrated genres in my opinion and are definitely not being utilized enough in advertisements and commercials!

Q: If you weren’t doing Video, what other types of projects would you work on?

TS: Maybe I’d try my hand at production design. I truly appreciate a lot of Art Directors and their set dressers because of the attention to detail that some of them have. I look forward to clients requesting that type of production and creativity!

Q: What would you like to teach people about what you do?

TS: Oh! People try to schedule video and photo shoots in 30-minute time slots! Haha, it sometimes takes me 30 minutes just to set up. They are surprised when they come to understand that it doesn’t just take a boom and a camera to film them. Like I said, it’s great that you now have a tiny computer that can fit in your pocket, but if you’re searching for true quality that’ll really polish off your business’ image, then you shouldn’t be settling for anything less than NMCO.

Q: What can we expect to see from you?

TS: Quality smiles and attention to the client’s vision!

You can see some of Tori’s work with TBTC/TCI commercials, Aaron Lacombe music video, and the Coco Amore photoshoot.

We featured Tori in our series “The Point”. Check out her tips on branded photography!

NMCO Studio member, Kahlo


Door Greeter & Cookie Eater

Kahlo is our gentle, friendly, office pup! He loves his belly rubbed, sniffing absolutely everything, and hasn’t found a treat he wouldn’t eat! Be sure to say hi, he loves the attention!

NMCO Studio member, Kelsey

Kelsey Gentile

Web Specialist

Once those websites are complete, Kelsey is our web maintenance manager. From regular updates, security checks, and content updates, Kelsey keeps our websites running smoothly, secure, and in tip-top shape.

NMCO Studio member, Annakat

Anna Kat Hollis

Lead Web Developer & Designer

We really like people named, “Anna”, especially named Anna Kat! Anna Kat is NMCO’s talented web developer and designer. She is smart, efficient, and crazy good at her craft! She has a background in design and focuses on functionality and UI/UX. You’re gonna love working with her!

Zac Wittstruck


If you’re needing quality animation, Zac is your guy! Motion graphics, custom character rigging, and 2D animation are some of Zac’s specialties. Zac always wears a smile and is truly one of the nicest people you’ll meet. When Zac isn’t whipping out great animations, he plays bass guitar for a local jazz band! What a cool cat!

NMCO Studio member, Arron

Aaron Walterscheid

Video Specialist & Cinematographer

Aaron is NMCO’s “Silent Assassin”. While not the most outgoing of our talented crew, Aaron KILLS at videography, editing, color grading, drone operation, lighting, and doing what it takes to get the job done. His experience and skills speak loudly for themselves.

NMCO Studio member, Sam

Sam Palm

Video Specialist & Photographer

With an eye for great picture-perfect moments, Sam is one of NMCO’s extremely talented video specialists! Sam is our main photographer, but also is a Director of Photography, editor, color specialist, and overall Jack-of-all-trades. When he’s not behind the camera, find Sam cruisin’ the Southwest on his Harley and living life to the fullest! Did we mention he has great hair?

NMCO Studio member, Ralph

Ralph Diaz

Senior Video Specialist

Don’t confuse Ralph with Academy Award-winning actor Johnny Depp. Although there’s a close resemblance, Ralph is much more talented behind the camera. He’s done it all from VFX to animation, to producing, directing, and editing some of our most memorable productions. It also should come as no surprise that he’s mastered the technical and practical aspects of videography, giving him the nickname, “The Doctor.”

NMCO Studio member, Dana

Dana Apodaca

Senior Graphic Designer & Art Director

Dana is up to date on all expert software and can design circles around most designers. With creative solutions, a sensibility to trends, and the best artistic output, Dana can do it all from identity systems to layouts, to even giving art direction in our video productions.

NMCO Studio member

Dawn Franco

Studio Manager

With a background in journalism, file archival and organization, Dawn is our client onboarding extraordinaire. From contract preparation, to project management, account direction, and reporting, Dawn stirs the pot for most productions, making sure it’s served hot and on time.

NMCO Studio Co founder, Lucky

Lucky Gonzalez

Co-Founder & Media Buyer

With all of that creative, where are you going to put it?! Lucky has 18 years in business with the expertise and know-how, so he is naturally our go-to for media placement. From digital banner ads to broadcast TV, Lucky can take any budget and translate it to impressions and conversions. He prides himself on coming up with solutions for your problems.

NMCO Studio member, Tina

Christina Ballew

Co-Founder & Chief Creative Officer

When Tina co-founded NMCO she strived to push boundaries in creative services in the southwest. Building a creative studio from scratch was no easy feat but NMCO is now known for its professionalism and people-based, outside of the box ideas.   As Tina likes to say, she has done almost every job except for video editing itself. Her next goal is to take on the world.